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1. To communicate the Good News of the Gospel, and provide a Catholic perspective on current and relevant issues, by informing and educating New Zealand Catholics about what is happening in the Church and society, both nationally and internationally, with the aim of fostering an informed Catholic community.
2. To do this in ways which:
(a) Respect the teaching authority of the Church and express our own Catholic ethos in relations with staff, subscribers, advertisers and the society in which we live.
(b) Maintain the highest professional and ethical standards.
(c) Reflect national character in content and achieve national circulation.
(d) Make use of up-to-date means of communications, such as an effective website.
(e) Reach an increasing number of New Zealand Catholics by means of an appropriate marketing strategy.
(f) Ensure the future viability of the NZ Catholic operation.